Product Growth Stories Topics

Pipeline

12 episodes — real B2B leaders, zero theory.

B2B Outbound Sales Strategy That Drove 5.7x Pipeline Growth

Heath Barnett · VP of Revenue at Mixmax

Heath, VP of Revenue at Mixmax, shares signal-based sequencing, buyer-centric GTM, and revenue bow tie frameworks that drove 5.7x pipeline growth YoY.

SaaS OutboundPipeline

How to Reduce B2B Sales Pipeline Chaos Before It Costs You 40%

Rick McPartlin · CEO at The Revenue Game

Rick Partlin reveals how cross-silo conflicts and undefined selling processes silently drain 20-40% of B2B revenue—and the frameworks to stop it. Fix your pipeline now.

Consulting PipelineEnterprise Sales

How to Recover Lost Sales Deals: 1/3 Are Still Winnable

Lihong Hicken · Co-Founder and CRO at Theysaid

Learn how AI-powered win-loss analysis recovers lost B2B deals in 1 day vs. 6 weeks. Lihong Hicken of Theysaid reveals the exact deal recovery framework.

SaaS AI SalesPipeline

How to Close Enterprise Deals Faster: 9-Month Healthcare Sales Cycles Decoded

Izzy Goodwin · Director of Sales & Fundraising at Tidepool

Learn how to close enterprise deals faster in healthcare SaaS — HIPAA hurdles, IT security timelines, and permission-based follow-up that reopens stalled deals.

Nonprofit Enterprise SalesPipeline

How to Improve CRM Data Quality in SaaS: Fix GTM Data Fast

Joanna Ridgway · SVP Global Sales at Cien.ai

Learn how to improve CRM data quality in SaaS in 3-5 days. Joanna Ridgway of CEN.ai shares the frameworks that save companies hundreds of thousands in wasted spend.

SaaS Go-to-MarketAI Sales

B2B SaaS Demo Call Best Practices: Why This CRO Killed Discovery

Anthony · Chief Revenue Officer (CRO) at Mabel

A 20-year CRO explains why discovery calls kill B2B SaaS deals and shares the exact framework that closes more enterprise sales in compressed buying cycles.

SaaS Enterprise SalesPipeline

Cold Email B2B 2025: What a $200M MSP Still Does to Win Deals

Justin · Leader, AMS Innovative Solutions at AMSYS

A $200M MSP leader reveals why cold calls still close deals, how perception gaps kill pipelines, and what B2B outbound strategy actually works in 2025.

Services OutboundPipeline

B2B Lead Generation Strategies: How a 50-Person Firm Built 12-Year Pipeline

Justin · SVP of Growth and Development at 03

A 20-year consulting firm shares B2B lead generation strategies that built 12-year client relationships—no outbound blasts, no discounts, no growth hacks required.

Consulting PipelineEnterprise Sales

How to Build a Sales Team from Scratch in SaaS the Right Way

Sander · VP of Sales at Productive

A VP of Sales at Productive shares how to build a SaaS sales team that scales without sacrificing strategy, culture, or long-term revenue quality.

SaaS Enterprise SalesSales Enablement

How to Get Enterprise Clients: 250 Deals, No Cold Outreach

Matt · CRO and Co-founder at Iversoft

Matt from Iversoft built 250+ enterprise client relationships in 16 years without cold outreach. Learn the exact frameworks B2B service firms use to land Bell, Ericsson, and Manulife.

Agency Enterprise SalesPipeline

B2B Outbound Sales Strategy That Closes 30% of Inbound Leads

Edgar Carrasco · Leadership Team Member at RegPack

How RegPack ditched paid ads, built a consultative outbound engine, and hit 30% inbound close rates. Tactical frameworks for B2B SaaS GTM leaders.

SaaS OutboundPipeline

SaaS Brand Building Strategy: Why Predictable Revenue Is Dead

Francis Brero · Co-Founder at MadKudu

MadKudu co-founder Francis Brero explains why brand now drives B2B SaaS pipeline—and the 4 frameworks replacing the predictable revenue playbook.

SaaS Go-to-MarketPipeline
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